Brad Peterson - Why I Joined Workspot

Author: Brad Peterson

Publish on: May 17, 2016 1:57:34 PM

It was Winston Churchill who said, “We make a living by what we get, but we make a life by what we give.” I’ve had many mentors in my life, but none as impactful as Citrix’s former CEO, Mark Templeton. For ten years, I was lucky enough to work alongside Mark, first in opening Citrix’s Executive Briefing Center (EBC) where we hosted the world’s top tech IT leaders, then by accompanying him on stage for Citrix Synergy keynotes.


Mark built Citrix on empathy. Customers always came first. I applied this principle while meeting with CIOs as they visited the EBC. From these discussions I developed a deep understanding of our customer’s business challenges and in turn was able to better influenced the direction of the Secure App and Data Delivery Infrastructure, BYOD and Mobility product lines. As I traveled the world with Mark I was always amazed how he would remember the names and stories of customers as they would approach him to say hello, even though he saw them only once each year.

This was a great time to be at Citrix. We were helping customers realize their goals of enabling secure, high-performance access to their end user’s desktops, applications and data. We felt like we were changing the world.

But, the rest of the world was changing too. It was moving to the cloud, building web scale service offerings with unlimited scope, scale and reach. With that, a whole new set of challenges began to emerge:

  • Configuration and management of the technology required to operate a full legacy stack became a bit more complicated
  • The architecture was not engineered to scale to support tens of thousands of users for large enterprises, or millions of users to support true multi-tenancy for service providers
  • The world was moving to agile cloud services and flexible subscription pricing

So when the opportunity arose to work at DocuSign – a cloud based company whose success hung on the fact that their product was just so simple, I took the opportunity.

There was nothing to install, nothing to configure or maintain. The entire DocuSign service was built at web scale and essentially infinite in capacity. Globally distributed and redundant, there’s no downtime, scheduled or otherwise. The user experience on both web and mobile has been studied, researched and simplified, over and over again. DocuSign is simple, with carrier-class reliability and bank-class security. Lessons learned.

Why Workspot?

Now, it’s with great excitement that I join the Workspot team. I see this as an opportunity to not only reconnect with my VDI network and return to a market I consider home, but a way for me to continue those conversations I had while at Citrix, only this time, with a DocuSign flair.

Workspot has the distinct advantage of being created by experienced leaders from Citrix and VMware. However, this time we’ve designed for a cloud-native future. When evolution can no longer advance the cause, revolution is often required.

Don’t you think it’s time to join the revolution? I’m proud to stand behind a product that takes customers from Zero to VDI 2.0 in 60 minutes. I look forward to seeing you and your team in our Workspot EBC very soon.

Want to know more about Workspot? Click the image below to download the solution brief:

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